Towards A.I. based sales forecasting using internal and external data

Customer

One of the largest global automotive manufacturers.

This customer was in full tranformation of building up a central excellence team and move from a regional towards a more centralized sales planning organization and processes.

One of their key challenges was to increase the level of sales planning performance, while moving towards more automated solutions and this central organization.

Solution

By leveraging LightsOutPlanning’s machine learning models, combined with internal and external data, they predict their sales of each model, region and channel.
For each combination, the best fit model is determined, together with the key influencing factors such as marketing spent, competitor info, prices, market information, macro-economical indicators, and many more.
This solutions enables them to move towards a central driven process, while taking local insight automatically into account.

  • Create a virtual twin

  • Set smart parameters

  • Get end-to-end visibility

  • Optimize end-to-end financials

  • Monitor the control tower

Results

  • ↑ Forecast performance by 50%
  • ↑ Forecast automation
  • ↓ Forecast bias
  • Influencing factors insights

Want to know more?

Get in touch!